Business Case for CGI Digital Twin

The business case for the CGI Digital Twin platform has been proven hundreds of times across multiple use cases. The compounding power of the Urban CGI Digital Twin platform is how it delivers results across needs, teams and functions. Functional improvement areas include planning, engagement, approvals, layouts, decision making, quality control, commissioning, liability, consultant costs, keeping to programme, culture, reputation, inductions, training, design control, confidence, communications and clarity.

The Urban CGI Digital Twin improves performance in planning, training and engagement across infrastructure construction and operational disruption. See our business case matrix across use cases. Contact us today to learn more.

Urban CGI digital twin business case infographic
ItemStandard MethodUrban CGI Method
Route induction familiarisation (rail)
Changed rail track conditions where rail pilots and train controllers need precision induction training and familiarisation quickly.
Practical training costing $2m per track change upgrade plus high management, risk, scheduling and travel costs. Practical training reduces construction commissioning times.CGI route inductions delivered in 8 weeks reduce induction costs by over 50%. CGI inductions reduce risk and extend time-critical construction commissioning times.
Negotiating urban facilities locations
The process of discussion with stakeholders for the placement of facilities in urban environments
Using CAD images, reports, plans, Google Maps and renders takes months or years. Can cost $100ks in consultant work and repeats. Creates anxiety and reputation damage in stakeholders. Admin effort in many meetings. Slows project programmes.Interactive 3D CGI workshop/s in high resolution get stakeholders making shared decisions with audit trails in typically 45mins across all dimensions. Projects immediately can progress.
Facility rebuilds and repeated works
E.g. Reopening of trenches, moving of tenants more than once due lack of shared understanding leads to project delays and deficiencies. Ongoing disruption and negative press.
Facilities report 3-4 situations per annum where rework takes place across interfacing projects. 
i.e. $0.5-1 Million per rework situation.
Integrated interactive CGI visibility prevents rework through visibility. Save by one situation saves of $0.5-1 million per annum.
Projects delivered with no / minimal reworks.
Health & Safety on site incidents
The identification, assessment, and control of hazards and risks on site to minimize accidents, injuries, and illnesses.
No detailed context of future state during construction. Currently text, verbal, and matrix based risk assessment with nonvisual communication of risks and mitigation measures.Detailed 3D CGI planning of work sites and clear communication to reduce any misunderstandings. Short-term visual look ahead for shared understanding of the site.
Executive liability for incidents caused by inadequate planning throughout the delivery supply chain.
Complexity of the Multi-site Development Programme and the many interfaces creates a medium to high level of risk.Increased confidence in risk assessment due to additional level of clarity in planning, and subsequently a better collective understanding of potential risks and mitigation measures. 
User travel time around site
Site works that cause delays to commuter travel.
Lack of understanding of the impact of temporary road layouts or closures on commuter travel time.Simulate and visualise the impact of interventions on the roading network. Communicate planned disruptions clearly to all stakeholders.
Site logistic planning
The process and tools used for planning temporary logistics around sites.
Planning is siloed between neighbouring worksites. Lack of communication and coordination at a temporary works level leads to errors and conflicts that cost money.Integrated view of temporary works and 3D detailed CGI communication between parties and sites. Integrated view of planned site works reduces time to communicate, and increases understanding of plans.
Visitor experience
Poorly planned site can lead to negative guest experience.
Guest experience metric has downward pressure. High impact on facility performance and reputation.No decrease in guest experience metric value, despite impacts of construction. Likely increase with clear visual communications.
Communications, PR and media outputs
Visual communications by the done by engagement teams.
Agencies produce 2D/3D static imagery, plans or rendered video across disruptions, investments, launches etc to public, staff and contractors. Costs $5k-$150k each. Elements rebuilt each iteration. CGI Digital Twin with high fidelity to directly capture visualisations as 3D video or 3D images for stakeholder engagement with minor editing. Elements get re-used.
Construction method communication
The method of how contractors communicate to clients for review.
Disparate 2D Documentation required to build up the picture of site works. No link to time.Integrated 3D and time based view of planning, leaving little to interpretation. Detailed audit trail of site planning.
Construction method development
The construction planning process to test and approve temporary works, access, interfaces and disruptions within and across projects.
Disaggregated planning – from PowerPoint to Synchro. Schedules often separate from 3D model. Temporary site works not modelled.Integrated view of construction site with schedules, context and BIM models, and temporary works. Easy-use tools for temporary site works to be planned in detail and communicated clearly.
Leadership Team decision making
Time frames and decision support tools for making decisions at the executive, board, leadership levels.
Collaborative decision-making takes many months and repeated meetings due to disparate information in static words, graphs and imagery, impacting performance.An integrated planning and construction dashboard to present complex information into an easily understood CGI format. Complex decisions are made in 1 meeting with confidence and clarity.

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